Biomimetic file 199: Metamorphosis

Why undertaking a major business transformation is becoming a necessity

Butterfly Metamorphosis

Picture: Kingofwalpapers. Metamorphosis* is a biological process by which an animal physically develops after birth or hatching, involving a conspicuous and relatively abrupt change in the animal’s body structure through cell growth and differentiation.

Highlight: “Locomotion ability, efficiency and reliability are key targets for a good robot…The linkage mechanism for robot locomotion is a discontinuous-constraint metamorphic* mechanism…Inspired by controlling strategy of the motor nervous system in peripheral vertebrae to the locomotion, researchers have developed complex mathematical algorithms to improve robot motor control and drive strategies…”

Insight: Never has the business landscape been so unpredictable as it is now considering the fact that businesses are facing multiple threats ranging from political instabilities, disruptive trends (e.g. the rise of robotics, 3D printing, online based services…) or mounting environmental pressures translating to stronger regulations. All these add-up to tremendous pressures put on businesses to drastically change their medium to long term strategies; it is no longer a matter of choice but an absolute necessity if a business is to sustain throughout the century.

Moving forward and drastically changing directions is not an easy decision to be made by companies as the outcome could be ultimately catastrophic if the wrong analysis is made and the transition is not managed adequately. The below are key points to consider:

  • ensuring the analysis and predictions are robust and reflect the reality (there is nothing worst than to base a change strategy on wrong initial assumptions);
  • ensuring the change will benefit the business (and not the other way);
  • ensuring a progressive transition;
  • ensuring the change strategy actually reflect the threats faced;

Are you concerned about the present and future trends on your business?  If so, perhaps be proactive in keeping-up with the rapidly evolving landscape and plan a change strategy for the medium to long term. As with a butterfly hatching from its cocoon, a proper business transformation will reflect three distinct phases:

  • Unchanged phase: the business appears to look good but it is in fact unfit for the changes to come;
  • Changing phase: The business may seem dull or facing difficulties when in fact it is getting a defense ready (apparent chaos is a sign of change, this phase must be closely monitored and managed. It is also wise to inform the stakeholders that the business is undergoing a transformation which is usually quite well received if communicated well);
  • Changed phase: A new business arises which, if successful,  looks much better than the initial one in terms of fitness and market competitiveness.

More information here

What is Biomimetics: the field of gaining inspiration from nature first to solve some of our most difficult challenges. Instead of coming up with our own solutions to a problematic, the odds are that species or natural systems on the planet already offer an ultimate solution. This simple fact is also another strong case to preserve species at all cost as the intellectual heritage contained within or through the study of species is both irreplaceable and invaluable…

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